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How Advanced Stem Cell Institute Converts 89% of People

Los Angeles-based Advanced Stem Cell Institute offers regenerative medicine therapy options as an alternative to surgery to those patients who qualify. From orthopedic issues to some systemic and neurological conditions, the Advanced Stem Cell Institute helps patients manage their conditions.

  • Industry: Health
  • Location: US
  • Key feature: Textline

By adopting Pipedrive and integrating Textline, the company is better able to connect and convert patients who have received treatment recommendations.

89%

The company converts 89% of patients who receive treatment recommendations

68%

68% of patients scheduled for a consultation, without a recommendation, are converted

3,300

The company is better able to manage its 3,300 patients with Pipedrive

The challenge

Before moving to Pipedrive in March 2019, the team at Advanced Stem Cell Institute was using Excel spreadsheets to manage patient and prospective patient data, which made it hard for them to keep track of what stage each contact was in.

After adopting Pipedrive, they were also faced with the challenge of keeping in touch with patients as they were using a phone solution that didn’t integrate with Pipedrive and didn’t allow for easy communication. This resulted in them having to enter patient information into three different account services, a process that was very frustrating and time-consuming.

The biggest problem was not connecting with patients when they’re at work or anywhere they cannot be on the phone. A large portion of our patients prefer text messaging instead of a phone call.
EI

Erez IllouzTreatment Coordinator & Regenerative Medicine Consultant

The workflow automation is amazing. New deals, confirmed bookings, setting reminders, sending messages. Sometimes you don’t want the staff to think; just do. Pipedrive helps staff stay on track with activity reminders.
Pipedrive has such a clean appearance. There were no more ‘I think I typed it in the wrong column’ or ‘How far along is the patient?’ worries.
EI

Erez IllouzTreatment Coordinator & Regenerative Medicine Consultant

The solution

In August 2019, Advanced Stem Cell Institute discovered the Pipedrive integration with Textline. This integration helped the staff save time and schedule messages. This was an especially important feature as some staff were on the clock super early or after hours. "Textline lets us do that with ease. When a patient needs to send us any type of document or images, they can reply to our text no different than when texting a family member."

By downloading the app to their company cell phone, they were able to stay in touch with patients who reached out after hours or on weekends. They could also better communicate with patients who were at work and preferred a text versus a phone call or those who only wanted to be contacted at a specific time.

According to Enez, Pipedrive automation, coupled with its intuitive pipeline and dashboard, has helped them reach out to about 25 more patients per day.

The results

Pipedrive helps the company close deals with less stress, while Pipedrive’s automations and the integration with Textline have boosted the team’s conversion rates.

There is no more searching through spreadsheets or scrolling and scrolling for contact information. The team currently has over 3,300 patients in our Pipedrive account and using the filters has been key to finding patients with specific conditions they need to follow up with regularly.

Once we’ve scheduled a patient for a consultation, our conversion rate is 68%. Some patients do not qualify past this point. For the ones that do, after they have received their treatment recommendations our conversion rate is 89%. This could not be done without Pipedrive helping us sort our leads, automatically schedule activity reminders and keep our staff on track to not lose any details for each patient during the process.
EI

Erez IllouzTreatment Coordinator & Regenerative Medicine Consultant

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