🪄 Our new AI-powered features are here! Learn more.

Pipeline management

Have complete visibility of your pipeline

Effective sales pipeline management begins with a clear view of the buyer’s journey through your sales process. To succeed, you need a tool that provides a visual representation of each stage of the pipeline and gives you control over your tasks and sales activities.

Pipedrive CRM’s primary view is the pipeline: a clear visual interface that prompts you to take action, remain organized and stay on top of a complex sales process.

Full access. No credit card required.







What to look for in a pipeline management tool

Your sales pipeline management software should have the following functionality:

  • Customizable features. Tailor your stages and filters to reflect your sales cycle.

  • An easy onboarding process. Find a CRM solution that allows easy migration from other services or Excel and offers an intuitive interface.

  • Features that do the work for you. Nurture your sales funnel with features like Automations and intelligent lead generation.

  • Ways to communicate with contacts. Sync your pipeline and email to engage leads and send follow-up messages. Make phone calls directly from your CRM with one-click access and a powerful mobile app.

  • A collaboration tool for all teams. Manage sales team goals, track marketing campaign success and oversee complex projects to move salespeople’s tasks to the next stage.

Customize your sales funnel

Every business needs different pipelines and pipeline stages to understand and manage tasks. With Pipedrive, you can align your tool with your pipeline management process. Create custom fields and multiple custom pipelines for different sales teams.

Start customizing your pipeline with Pipedrive


Visualize every part of your process

Without a user-friendly pipeline interface, tracking new leads and turning them into paying customers is far more challenging.

Pipedrive’s deal pipeline gives you a complete overview of where you stand in sales, marketing, revenue, projects and more. Perform pipeline reviews at any time and optimize your processes with Pipedrive.

See how Pipedrive helps you track your pipeline


Track every next step and new stage

More often than not, missed pipeline steps equal missed opportunities. If you can’t spot the problem areas when conducting pipeline reviews, you can never improve your process and focus on revenue-driving stages.

Never miss a key demo, call or meeting with Pipedrive’s activity tracking. Assign every activity in your pipeline to a stage, from cold calling to follow-up email messaging and schedule it in your calendar.

Find out about the activity calendar


Streamline workflows with automation

Even with an industry-leading pipeline management tool, sales reps and other team members working in sales always have their hands full.

Eliminate unnecessary admin work and data entry with Pipedrive. Automate your pipeline management processes with Pipedrive’s Automations feature. Trigger actions to occur when deals reach certain stages, or move deals forward to a new stage automatically with Pipedrive’s automation features.

Automate your pipeline with Pipedrive


Know what drives your win rate

The best pipeline management tools also act as a database for all your deal, goal and contact information. However, to get real results and set up accurate forecasting processes, you need to be able to understand this data.

Pipedrive’s Insights feature provides real-time data visualizations, so you can close new sales and win opportunities that have the greatest deal size.

Learn how our insights and reporting features help you succeed


Bring all your tools onto one platform

No team exists in a silo, so why should its tools? A pipeline management solution that doesn’t integrate with other apps slows your sales team down and reduces productivity.

Empower your sales reps using a platform that integrates with all the tools at your disposal, from social media apps to messaging systems.

Join over 100,000 companies

Integrate your CRM with hundreds of apps

Here are just a few of the integrations that are possible through the Pipedrive Marketplace.


Use templates and the drag-and-drop builder to create customizable email flows with Pipedrive’s add-on Campaigns

Smart Docs

Streamline and automate how your sales team creates, sends, manages and signs quotes and contracts with the Smart Docs add-on


Integrate your CRM with thousands of the most popular apps with Zaps that enable quick triggers and automation between tools thanks to the Zapier integration


Schedule video meetings and conference calls directly from your pipeline management tool with Pipedrive’s integration with Zoom


Keep everyone in your team informed and search Pipedrive contacts, organizations and deals inside Slack with the Pipedrive integration

Facebook Lead Ads

Automatically add leads to your sales pipeline from Facebook Ads with the Facebook Lead Ads integration

LeadBooster add-on

Get more leads with this powerful and easy-to-use lead generation toolset. In addition to Chatbot and Live Chat you can engage inbound leads with your Web Forms, or find outbound leads with Prospector. LeadBooster can be added to any Pipedrive CRM plan. This add-on includes:


Live Chat


Web Forms


Live Chat


Web Forms

Starting from


per company per month, billed annually
or $39 per company per month, billed monthly

How SiteForce used Pipedrive to double its revenue

As well as using Pipedrive as a conventional CRM, SiteForce has taken advantage of the tool’s ability to create custom pipelines that streamline other parts of the business.

Thanks to the team’s innovative pipeline solutions, SiteForce has been able to grow.

“Since 2017 we’ve doubled in size, our revenue growth has doubled, which consequently means that our field operations team has probably tripled.”

Read the case study

Pipeline management FAQ

Used by over 100,000 companies in 179 countries

In the forecast view, we look at what deals are due to close this month, next month just to make sure everyone is really honest about what they should be working on.

Carolyn PearsonFounder, Maiden Voyage

One of the favorite features within Pipedrive is the email integration. It pulls all of the clients details in, so that we don’t have to think about it.

Erin and DrewFounders, Pro Arts

As a business owner, my favorite feature in Pipedrive is the statistics and being able to look at the dashboard and use those metrics to help each individual on the team.

Lisa CoyleCEO, 360 Payments

Put Pipedrive to the test