What is the blue ocean strategy? Definition, benefits and tips

The blue ocean strategy helps companies enter and thrive in markets without competition. Learn what blue ocean strategy is, its benefits and how to implement it.

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What is growth hacking? A guide with examples

Growth hacking increases conversions, acquisition and customer retention. Learn how it can help your business, with examples to get you started.

How to improve the B2B client experience for SMBs

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Improve the B2B client experience with six actionable tips for SMBs. Learn how to build trust, retain clients and stand out from the competition.

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How SMBs can streamline the B2B sales process for better results

Learn what a B2B sales process is, why it matters and how to build one that works for your business. See how Pipedrive helps create an optimal sales process.

Crisis management software: 7 tools to keep small teams in control

Discover the best crisis management software for small businesses. Learn how to handle disruptions, coordinate teams and stay organized during emergencies.

13 real estate cold calling scripts to increase lead generation

The Challenger Sale model: How to lead the conversation

Examples of sales pitches and ideas for the perfect pitching strategy

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How voice of the customer (VoC) helps small businesses

Voice of the customer: definition, best practices and examples

Learn how voice of the customer (VoC) helps businesses collect feedback, analyze insights and improve customer experience with the right strategies.

B2B video marketing best practices for SMBs

How to get started with B2B video marketing for SMBs

B2B video marketing is a powerful tool for influencing business buying decisions. Learn everything you need to know about it and best practices for SMBs.

The definition of marketing and how to create an effective digital marketing strategy fro SMBs

What is marketing? 5 strategy tips every SMB should know

Learn the definition of marketing and how to create an effective digital marketing strategy to boost growth for your SMB with targeted, data-driven campaigns.

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A year of innovation: Pipedrive’s 2024 product update highlights

Discover Pipedrive’s 2024 product updates: powerful tools, new automation features and AI-driven solutions to simplify sales and enhance productivity.

11 ways to use the Zoho Desk integration with Pipedrive

Combine marketing-leading sales CRM Pipedrive with top-rated customer service software Zoho Desk to manage your pipeline from new lead to loyal customer.