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Pipedrive appoints industry veteran Raj Sabhlok as CEO

After garnering 90,000 customers profitably, Pipedrive plans for next phase of growth by challenging the CRM status quo

New York - 18 June 2020 - Pipedrive, the leading Customer Relationship Management (CRM) platform for sales teams, today announced that Raj Sabhlok, former President of SaaS business application provider Zoho, has joined the company as CEO. Sabhlok brings more than 20 years of experience in technology and leadership to Pipedrive, which is celebrating its tenth anniversary this year. Sabhlok succeeds current CEO and co-founder Timo Rein, who has been leading the company since its start ten years ago and will become Pipedrive’s Chairman of the Board.

“I’m thrilled to have the opportunity to lead an amazing organization like Pipedrive and I have tremendous respect for the success the company has already achieved,” said Raj Sabhlok. “Pipedrive has continued its upward trajectory thanks to its award-winning software, rapid market adoption, and an unwavering culture. I’m excited to join a company that remains committed to its product and people. Timo’s vision for a highly intuitive CRM, with a user experience that actually increases job performance and efficiency, is bar none. Software is only effective if it is actually used by teams, and I look forward to building upon the impressive growth Pipedrive has seen during his tenure.”

“Pipedrive set out to raise the industry standard for CRM usability and productivity by building a tool to reflect how the mind of a salesperson works. As a measure of success of our approach, over the last ten years we’ve been able to grow our customer base from zero to more than 90,000 sales teams globally, while maintaining profitability of the business,” said Rein. “I am confident that Pipedrive will be in good hands with Raj, who has been one of the key players in the CRM industry and has a strong track record in managing a multi-product company. Under his leadership, Pipedrive will continue expanding its product portfolio while strengthening its position as an easy-to-use, revenue generating software focused on bringing sales teams and other departments together to achieve company targets.”

Pipedrive is also launching several new features during its tenth anniversary year, including:

  • New UI/UX: A vertical navigation to improve our customer’s efficiency and daily workflows.
  • Lead generation tools including live chat, website visitor tracking and improved web forms.
  • Email marketing automation: powerful and easy-to-use tool with all sales and marketing data joined together for greater visibility and better results.
  • Pipedrive Insights: provides sales professionals with customizable sales reports and interactive dashboards to know exactly what’s behind their data.
  • Sales Docs: a toolset that streamlines and automates how sales teams create, send and manage quotes, proposals and contracts.

About Pipedrive Inc.

Founded in 2010, Pipedrive is the first CRM platform developed from the salesperson's point of view. Today, Pipedrive is used by sales teams at more than 90,000 companies worldwide. Pipedrive, the top-rated CRM, is headquartered in New York, has an office in Florida, and many across Europe. The company is backed by Bessemer Venture Partners, Insight Partners, Atomico, Deutsche Telekom Capital Partners, and Rembrandt Venture Partners. Learn more at www.pipedrive.com.


Press contact
Mariliis Beger
+372 5205279
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