Pipedrive to be Included in the Sparkasse Berlin Recommended Software List for SMBs

New York – February 8, 2021 – Pipedrive, the leading CRM for sales and marketing teams, announced today that German Bank Berliner Sparkasse has included Pipedrive among the recommended software that are especially suitable for small and medium-sized companies in Berlin that seek to support their growth through digitization.

“Being recognized by Berliner Sparkasse is an honor for Pipedrive and a great way to raise awareness amongst small and medium-sized companies in Germany. Their sales and marketing teams would benefit the most from Pipedrive’s strong product offering as they digitize their businesses in order to grow,” says Michael Schrezenmaier, co-CEO of Pipedrive. “Germany is one of the key markets for Pipedrive in 2021, and we’re planning to invest significant resources here. We are confident we can achieve rapid growth in the market and expand our customer base in Germany and in the rest of the DACH region.” Germany is Pipedrive’s fastest-growing market and fourth-largest market worldwide.

German bank Berliner Sparkasse introduced a free digitization check for small and medium-sized companies to determine their individual level of digitization. This tool helps companies in Berlin to identify the areas where they are already well-positioned and in which there is still room for improvement. For areas that can still be improved, the Sparkasse offers digital solutions, including solutions for online marketing and sales, digital human resources management, or IT management. Pipedrive is among the solutions offered for sales and CRM software.

Today, the majority of Pipedrive’s over 95,000 customers that benefit from its intuitive and easy to use CRM software are small and medium-sized businesses. Pipedrive provides its users with powerful and highly automated tools that cover the whole customer journey, from finding new leads, managing sales, to upselling and nurturing relationships with clients to drive company’s revenue.

About Pipedrive
Founded in 2010, Pipedrive is the first CRM platform developed from the salesperson's point of view. Today, Pipedrive is used by sales teams at more than 95,000 companies worldwide. Pipedrive is headquartered in New York and has offices across Europe and in the US. The company is backed by a majority holder Vista Equity Partners, and Bessemer Venture Partners, Insight Partners, Atomico, DTCP, and Rembrandt Venture Partners. Learn more at www.pipedrive.com.

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