For many retailers, Black Friday is the most important shopping day of the year. Discover new ways to stand out with these 14 Black Friday marketing ideas.
Stand out in subscribers’ inboxes this holiday season with these Halloween email marketing tactics and tips.
Wondering if you need a customer data platform? Learn everything you need to know about CDPs and how to choose the perfect solution for your organization.
Learn what marketing automation is, why it’s so important for businesses and how to choose a solution that will save you time.
Effective follow-up emails can keep leads moving through your sales funnel. Use these tips and templates to write follow-up emails that get responses.
Automated marketing campaigns increase productivity and enhance customer experiences. Learn what, when and how to automate for maximum impact.
Did you know there are different types of customer segmentation? Learn everything you need about which type to use for effective sales and marketing.
Unlock business growth with an ideal customer profile (ICP). Learn how to create an ICP, use it across teams and attract your highest-value customers.