Marketing | Blog | Pipedrive

Customer surveys help you understand your customers better for improved sales and marketing. Learn how to create a survey that gets actionable insights.

How to create a newsletter: The ultimate guide

Thinking about starting a newsletter? In this article, learn what it is, why it’s important and how to create a newsletter in 8 easy steps.

How to set marketing OKRs and 10 examples

Learn how to set marketing OKRs that drive organizational success. Take inspiration from 10 powerful examples of digital marketing OKRs in action.

White papers: A step-by-step guide to writing them with examples

White papers help readers understand complex topics related to your business. Learn how to write a white paper that generates leads and closes deals.

Email marketing: How to use a QR code for list growth (with 7 helpful tips)

QR codes can help you build an email list of high-value subscribers. Learn how to reach the right people, grow your subscriptions and generate more revenue.

Marketing: Must-read

The best U.S. cities and regions for marketing careers in 2022

What does an email marketing specialist do?

11 effective ecommerce email marketing tips

Improve your skills with these email marketing courses

19 real estate marketing ideas to generate more leads

Looking for real estate marketing ideas? Here’s the ultimate list of realtor marketing ideas that will help you generate leads and drive brand recognition.

How to increase open & click through rates with email video

Videos can be a useful tool to boost engagement, for social sharing and conversion, but only when done right. Follow these tips to send great video emails.

10 digital marketing courses to improve your skills and grow your business

Learn from the professionals to gain valuable skills, boost your career and grow your business with these 10 online digital marketing courses.

Email autoresponders for your CRM: Roundup, examples and guide

You can use an email autoresponder to set up follow-up emails, which can then be employed in many different ways to improve your email marketing strategy. Here are a few creative ways to use an email autoresponder.

The 7 most crucial email marketing benchmarks

Determine where you stand against the competition and learn to drive email performance with 7 critical email marketing benchmarks and statistics.

How to use GIFs in an email (and win more customers)

When used in email marketing campaigns, GIFs can increase reader engagement leading to a bigger ROI. Learn how to insert a GIF into an email in this guide.

Smarketing: How sales and marketing alignment can boost your revenue

Are your sales and marketing teams aligned? Find out what smarketing is and how you can connect your sales and marketing teams to increase your revenue

How to build a welcome email series that converts

A good welcome email series incentivizes users to engage with content and nurtures them along their journey. Create welcome emails that convert.

Quotes for email signatures: How effective are they for sales and marketing?

Should you use quotes in your professional email signature? This article explains how quotes can affect email engagement and other ways to build your brand

The ultimate guide to small business marketing: Strategies to boost your brand

Customer surveys: Best practices for sales and marketing teams