Sales

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The biggest stories from Pipedrive’s State of Sales and Marketing 2021/22

Despite another challenging year for many businesses, sales and marketing professionals helped their businesses grow in 2021. Download our free State of Sales and Marketing report for more insights.

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Automation

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Calls

CRM

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Leads

Management

Methodologies

Motivation

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Psychology

Recruitment

Tactics

Technology

Templates

Training

Is BANT still effective for sales qualification in 2022?

Learn how to use the BANT framework to qualify leads in modern sales environments and discover why it’s still a valid model for qualification.

How to launch a new product with 5 strategies to help you succeed

Launching a new product? Here’s a new product launch checklist and five high-level strategies to help you succeed in your new product launch.

What is brand positioning: The ultimate guide with 4 examples

A brand positioning strategy can help set your company apart from your competitors. Find out how to build one with this ultimate guide.

How to Use Relationship Selling to Connect and Convert

Stronger relationships with prospects and customers help to increase trust and loyalty. Find out how to implement relationship selling in your sales process.

Sales Ethics: Is There a Code of Ethics for Marketing and Sales?

Sales ethics is about doing right by your customer. It won’t just help you avoid risks like fraud and scandals, but also help you grow a company with loyal customers and happy employees. Here are the benefits, examples and steps to implement an ethical approach to sales.

Three top outreach software tools and how to use them

Learn the basics of outreach sales and discover the best way to reach out and engage your leads. How to automate sales enablement with CRM Software.

How to build a strong sales qualification process with MEDDIC

If you’re looking to qualify leads and close deals faster, the MEDDIC methodology can help. This guide breaks MEDDIC down step-by-step for salespeople.

What is Channel Sales? How to Create a Winning Sales Channel Strategy

If you’re looking to scale your business, a channel sales model can do the trick. This guide breaks down everything you need to know about channel sales.

Remote Selling: How to manage a sales team remotely

Remote selling, done right, can elevate the selling process, help you improve your team’s productivity and fill your sales pipeline. As more businesses transition to a remote selling environment, we’ve put together this guide to help your team adapt to the change and sell more effectively.

Psychological Selling Guide: How to Better Understand Your Leads

Download the collection of high-converting psychological selling guides prepared by sales experts. Learn 5 important selling techniques that you can try.

Solution Selling: The comprehensive guide

On the face of it, the Solution Selling definition is simple: A sales rep diagnoses a prospect’s needs and then recommends the right products or services. But getting it right requires the right steps and training, so how do you successfully adopt the strategy and how can you be sure that you should?

SPIN Selling: Summary and Guide for Sales Managers

Review the pros and cons of SPIN Selling to help you decide if this sales process is the right choice for you and your sales team.

Sales Methodology: How to Choose the Right One for Your Business

One of the foundations of sales success is creating and following comprehensive guidelines. In this guide, you’ll learn how to use a sales methodology to set yourself up for success. We cover what sales methodologies are, how to implement them and the five most common you can evaluate today.

Consultative Selling: How to build deeper, personalized relationships with prospects

Consultative selling focuses on relationship and trust building with prospects, through open communication. Read our in-depth guide to master consultative selling.

The Ultimate Guide to Activity-Based Selling: What, Why, and How

Activity-based selling allows a salesperson to create their own goals, which in turn can put them on track for success. Here are 8 steps to create a plan.