Corporate Education Company Trainify offers a unique service in Latvia: organizing training events and providing the content for them. By combining an events agency and a business training organization, they can provide a seamless experience for their clients.
Hem e-posta ile pazarlama hem de satışları yönetmek için kullanılan araç sayısı
Potansiyel müşterilerle bağlantıya geçmek için oluşturulan kampanya sayısı
Campaigns sayesinde kazanılan saat
CEO Viktors Pedčenko was used to using bulky CRMs, but when he founded Trainify one year ago with partner Artis Skuja, he knew they’d need a lighter CRM that was easier to use and grow with.
He also wanted tools that would help streamline and provide data on his email marketing campaigns, as well as having an email marketing tool and CRM that would integrate with each other.
Like many companies, Viktors knew that Trainify would benefit from a tool that aligned sales and marketing processes – something an integrated CRM and email tool would support.
Öncelikle, Pipedrive, Victors'un Trainify'yi kurarken aradığı anlaması kolay ve hafif CRM yazılımını sundu. Böylece, uygulamaya alışma ve organizasyon içinde CRM'in kullanımının yaygınlaşması kolaylaştı.
Fakat, diğer faydaları da oldu. Pipedrive’ın yeni Campaigns eklentisi sayesinde Trainify hem CRM'ini hem de e-posta ile pazarlama aracını tek bir çözümde birleştirip paradan tasarruf etti, bunun yanında otomatik verilerin yazılımın iki bileşeni arasında akmasını sağladı.
By combining their email marketing and CRM into one affordable package, the Trainify team not only saved themselves time and money, but also reduced the risk of human error. Thanks to the automatic contact data sharing within the program, they were also able to accelerate the preparation of email campaigns.
Moreover, the number of other sales and marketing management tools at their disposal grew significantly, giving them an array of powerful ways to grow their customer base.