Discover the backgrounds of our expert sales and marketing bloggers. Learn about each of our blog author’s experiences, skills and insights and navigate to their LinkedIn profiles.
Will Sigsworth
Head of SEO Content
Will is a 12-year veteran of the digital marketing industry. He’s managed social profiles, produced videos, launched websites, run marketing campaigns, pitched for new business and, of course, developed a lot of SEO content.
Will has managed Pipedrive’s SEO content team for three years, overseeing the web content, lead generation and search strategies with the support of a team of market, SEO and content experts. He writes about marketing, Pipedrive’s product and management in sales and marketing.
Syed Ali Nemath
Senior SEO Manager
Ali is deeply dedicated to his profession and passionate about navigating the dynamic shifts that shape the business landscape. His expertise in SEO, particularly within major global markets, allows Ali to thrive by optimizing websites for maximum visibility and engagement.
Ali focuses on delivering tangible results and crafts tailored strategies to propel businesses forward. Whether through SEO, paid marketing (Google Ads), content marketing or comprehensive website auditing, Ali is committed to driving targeted traffic, enhancing ROI and ensuring that companies stay ahead in the ever-evolving digital sphere.
Abílio Rodrigues
Content Editor
Abílio has over 10 years of experience in content creation, editing and SEO optimization. He previously worked as a tech journalist, but found a home in B2B SaaS Fintech companies, where he has a proven track record of producing engaging web content and developing effective growth strategies.
His expertise lies in creating customer-focused content that drives organic traffic and conversions.
Tom Whatley
Founder and CEO
Tom has over 16 years in the B2B marketing space, helping SaaS brands acquire new users with organic growth at his agency Grizzle. He’s also an avid writer and editor, bringing his experiences growing and running a marketing agency to the world of sales.
Graeme Parton
Content Marketing Specialist
Graeme brings over 12 years of content expertise to the sales, marketing, and business finance world. As a content marketing specialist at Grizzle, Graeme is known for his thorough research and ability to tackle complex topics.
Claudia Bird
Content Marketing Specialist
Claudia is a content marketing specialist at Grizzle, where she focuses on crafting actionable marketing and sales content. With a background in content management and social media marketing, she brings unique perspectives to content.
Claudia focuses on creating highly actionable content and simplifying complex ideas.
Jake Harfield
Sales Writer
Jake is a freelance technology writer and content specialist at Grizzle, proudly demonstrating the ability to take “scientific jargon engaging and understandable”. He translates this skill to sales content, simplifying complex ideas and methodologies into actionable steps.
Daniel Rose
Sales Writer
Daniel is a freelance writer, content specialist at Grizzle and an expert in the sales field, producing in-depth guides for SaaS brands like Pipedrive, Reply.io, and Flow State Sales.
His experience in writing conversion-driven copy allows him to bring fresh perspectives to marketing and sales, teaching our readers how to attract and close more deals.
Becca Peterson
Sales Writer
Becca is a freelance writer and content strategist that helps SaaS companies turn their expertise into helpful content. She has experience writing content on sales, marketing, remote work, diversity and productivity, allowing her to cover a range of topics around sales efficiency and workplace culture.
