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Your sales and marketing teams can use attribution reports to improve their marketing efforts. Learn what they are and some best practices for reporting.
Corporate social responsibility initiatives can have tangible benefits for your business. Learn everything you need to know in this essential guide.
A goodbye email to coworkers helps you finish on a positive note and strengthen your network. Learn how to write a farewell email with our guide and templates.
Knowing the best way to end a business email helps you write faster and communicate confidently. Learn which sign-offs get responses and which to avoid.
Learn how creating buyer personas will benefit your business by helping you better target and personalize your messaging to customers and prospects
Looking for inspirational women in marketing to follow and learn from? Here are 15 inspiring stories from female marketing leaders around the world.
A compelling brand story helps you build meaningful connections with your audience. Tell your story and close more sales using these examples and tips.
Personalized emails are statistically more effective than generic emails. Discover how to create high-converting personalized emails with these tips.
Learn the six main types and benefits of behavioral segmentation, then leverage this technique to optimize your marketing strategies and drive revenue.
Learn about this year’s design trends, why they work, and what mistakes to watch out for when designing your own emails.
Is a four-day workweek right for your sales team? We explore conflicting reports and help you decide if it’s a good fit for your business.
If you acknowledge your error with an apology email, you are engaging with your customer and building trust. Here are some apology email templates to help.
Learn what drives people to subscribe and unsubscribe from email newsletters and how to grow your email list.
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