Christoph and Markus, founders of and salespeople at Leni, Leon & die Luchse, started with nothing – they had no spreadsheets, no CRM to manage their contacts and deals, just a Google account.
They were using Gmail and organized their leads with labels, keeping only a few notes in Google Contacts. They soon realized that this solution was not a good one and they needed a better one, fast.
Before Pipedrive, they were using another kanban software, Asana, but they just didn’t find themselves using it for sales.
Then, a friend of Christoph from the Berlin Tech scene suggested Pipedrive as a sales CRM.
As soon as Christoph signed up for Pipedrive, he started building a pipeline to fit their sales process. At first, they realized that they had too many stages, so they decided to cut down, making their sales process even more streamlined than before. After, Christoph and Markus started playing around with Pipedrive more, by adding custom fields, looking into integrations, and automating tedious processes.
Roughly 90% of their leads come through a signup form on their website. The other 10% comes from Live Chat on their website and phone calls. The leads from Leni, Leon & die Luchse’s website then automatically land in their Pipedrive pipeline and they start dealing with them.
Integrations were, at first, something that Christoph and Markus were not looking for.
However, with an open API, Pipedrive offers the socket for other software to plug in to theirs, further empowering your sales process by connecting to your other tools.
Pipedrive makes sure that you are on top of every past action of every deal and lead. You can check the entire history of each contact easily from the details view.
Immensely improve sales processes with tools such as full two-way email synchronization. Not only will you be able to send and view emails directly in Pipedrive, but also you can track who opens and clicks on them.
For Leni, Leon & die Luchse, Pipedrive excels at giving them an immediate full overview and status of a deal – no more searching for lost emails and notes.