Email marketing specialists drive audience engagement and nurture customer relationships. Discover the key skills and experience needed to excel.
A strong email list is essential for effective email marketing. Learn how much it costs to buy one and why an organic list will get you more engagement.
Email marketing is one of the most profitable marketing channels, but only if you’ve got people to email. Follow these steps to grow your email list.
Thinking about starting a newsletter? In this article, learn what it is, why it’s important and how to create a newsletter in 8 easy steps.
Videos can be a useful tool to boost engagement, for social sharing and conversion, but only when done right. Follow these tips to send great video emails.
You can use an email autoresponder to set up follow-up emails, which can then be employed in many different ways to improve your email marketing strategy. Here are a few creative ways to use an email autoresponder.
Determine where you stand against the competition and learn to drive email performance with 7 critical email marketing benchmarks and statistics.
When used in email marketing campaigns, GIFs can increase reader engagement leading to a bigger ROI. Learn how to insert a GIF into an email in this guide.