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Sales analytics

Turn sales analytics data into clearer forecasts and better decisions

Helping your sales team perform at its best can be challenging, especially when you’re managing long and complex sales funnels.

Sales analytics software gives you immediate insight into what’s working and what isn’t so that you can make smarter business decisions.

Collect, analyze and visualize sales data in Pipedrive’s CRM and easily access the information you need to improve every step of your process.

Full access. No credit card required.

Sales analytics software Pipedrive process
Capterra rating:
4.5 of 5
G2 rating:
4.2 of 5
Gartner rating:
4.3 of 5
GetApp rating:
4.5 of 5
Software Advice rating:
4.5 of 5
Source Forge rating:
4.7 of 5
Sales analytics software Pipedrive key features

What to look for in a sales analytics solution?

Here are four key features to look for in sales analytics software:

  • Short learning curve. Spend more time getting actionable insights with a simple CRM that focuses on ease of use and revenue intelligence.

  • Centralized sales tools. Look for tools that cover all your sales management workflows so you can see the details at a glance.

  • Useful integrations. Make sure your CRM software has a robust app marketplace ecosystem and sales cloud to connect with your other sales analytics tools.

  • Deal progression tracking. Put your analytics to use and boost your team’s output by setting sales activities and goals that help close deals.

Get a 360-degree view of your sales performance

Customizable dashboards provide data visualization from multiple sources in a single central sales hub, so there’s no need to switch context.

Pipedrive makes it easy to analyze your sales metrics and KPIs at every stage of the sales funnel, pinpointing areas for improvement.

Learn about Pipedrive’s customer relationship reporting software.

Sales analytics software Pipedrive sales reporting
Sales analytics software Pipedrive team performance

Understand team performance to tailor training

The best sales teams quickly identify problem areas at the individual and team levels to foster more top performers.

Use sales analytics to create efficient sales habits that bolster your progress and drive revenue growth.

Pipedrive gives you tools to provide your sales representatives with the sales coaching and support they need.

Find out about Pipedrive’s CRM for sales teams.

Get actionable sales data with predictive analytics

Tracking real-time data helps you identify sources of friction in your process.

Advanced analytics shows you which leads to prioritize, which customers might churn and helps find new sales opportunities.

With Pipedrive, you immediately see which deals are moving and what’s holding your team up so that you can adjust your sales cycle operations accordingly.

Learn more about Piperive’s sales pipeline analytics capabilities.

Sales analytics software Pipedrive pipeline analysis
Sales analytics software Pipedrive pipeline reporting

Take your sales forecasting to the next level

Historical data can help forecast sales growth over the next month, quarter or year, taking the guesswork out of sales.

Use sales forecasting to identify which deals are ready to close and which need more nurturing, so you can allocate your resources efficiently.

Pipedrive’s user-friendly workspace enables you to make data-driven decisions and guide your business toward greater profitability.

Discover Pipedrive’s sales pipeline reporting tools.

Over 500+ integrations

Expand the capabilities of Pipedrive with hundreds of apps and integrations

How AGT Engineering & Operations grew its revenue by 161%

Before switching to Pipedrive, the AGT team relied on spreadsheets to manage deals, making it difficult to make informed decisions or build accurate sales forecasts.

With Pipedrive, AGT now has full visibility into its sales process. By analyzing past performance, their reps can quickly identify which outreach activities drive results and use those insights to forecast future sales more accurately.

The result: fewer lost deals, more time spent selling and a 161% increase in revenue.

“Pipedrive helps us keep properly structured and complete records of our clients and deals. We can access this information easily, anywhere and anytime, using the web and mobile applications.”

Read the case study.

Sales analytics software Pipedrive AGT Engineering & Operations case study

Web Visitors add-on

Marketing automation, analytics and sales go hand in hand, and it all begins with prospecting and lead generation.

Add Pipedrive’s Web Visitors add-on to any plan to access the following data analysis features.

  • Visitor tracking. Find out who is visiting your website, where they came from and what they’re looking for.

  • Lead scoring. Rank your leads based on how many times they visit and what web pages they interact with.

  • Customer segmentation. Filter your web visitors by the pages they visit and whether they’re potential leads or existing customers.

Learn more about Pipedrive’s Web Visitors add-on.

Web visitors

Sales analytics FAQs

Used by over 100,000 companies in 179 countries

In the forecast view, we look at what deals are due to close this month, next month just to make sure everyone is really honest about what they should be working on.

Carolyn PearsonFounder, Maiden Voyage

One of the favorite features within Pipedrive is the email integration. It pulls all of the clients details in, so that we don’t have to think about it.

Erin and DrewFounders, Pro Arts

As a business owner, my favorite feature in Pipedrive is the statistics and being able to look at the dashboard and use those metrics to help each individual on the team.

Lisa CoyleCEO, 360 Payments

Measure your performance with sales analytics today!