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Pipedrive vs. Zoho CRM

Easy and customizable from square one. Don’t pay more for essentials like calendar and contact sync.


Pipedrive is an intuitive, simple-to-use CRM created by salespeople, for salespeople. Pipedrive offers custom fields, flexible activities, visual pipelines and unlimited contacts.

Zoho CRM

Zoho provides a variety of business tools. Their CRM covers sales, marketing, support and inventory management, but that makes it harder to implement and manage.

Be in good company

More than 100,000 brands all around the world rely on Pipedrive to grow smarter

Why is Pipedrive the best Zoho alternative?

Ease of use
Ease of setup
24/7 support

Zoho vs. Pipedrive - a snapshot

Feature limits and restrictions are a continuous theme when you compare Zoho CRM to Pipedrive

Zoho CRM

Free trial



Price per user

$14.90 – $99

$12.50 – $55

Contact sync

All plans

Higher plan

Calendar sync

All plans

Higher plan

Customizable reports

All plans

Limited, higher plan

Email integration

All plans

Limited, higher plan

Open API

All plans

Limited/extra cost, all plans

Artificial intelligence

Unlimited, all plans

Higher plan

Language and currencies

Unlimited, all plans

Limited, higher plan

User limit

Unlimited, all plans

Limited, higher plan

Data storage

Unlimited, all plans

Limited, all plans

Sales Pipelines

Unlimited, all plans

Limited/extra cost, all plans

Smart contact data

Unlimited from Advanced plan (2nd plan)

Limited/extra cost, higher plan


24/7, all plans

Not 24/7, extra cost

Capterra score



G2Crowd score

4.2 stars

4 stars

Switch data from your old CRM easily with data import using Import2

Disclaimer: All information, prices, and data were last verified on 15 June 2020. To report any incorrect or outdated information, please get in touch with us.

5 reasons why Pipedrive is the best Zoho alternative

Ease of use

Pipedrive was created by salespeople, so we understand how frustrating it is when a CRM is hard to navigate. Our intuitive, simple and visually compelling interface makes it easy to set-up and use. Zoho CRM has a complex implementation process which requires lots of customization before you can get selling.

Unlimited sales pipelines

Many businesses have a need for different pipelines across product lines, teams and departments that are fully customizable. Pipedrive offers an unlimited amount of visual, intuitive sales pipelines across all plans. Zoho CRM offers custom deal tracking on higher plans, but charges extra for each new pipeline.

24/7 support

Having a competent, reliable support team that you can depend on at any hour is a game-changer. Zoho CRM offers 24-hour support but not on weekends, and that comes at an additional cost via their premium support plan. At Pipedrive, we’re here for you at any time, regardless of the plan you’re on.

Fully customizable reports

Create custom CRM fields for reports and decisions as unique as your business. Filter, group and oversee results, revealing winning patterns and bottlenecks for your team to overcome. Deal reports show how many opportunities your salespeople win or lose and why. Get insights on sales cycle duration and win rates to improve your sales process and make it more efficient. Revenue forecast reports predict turnover and growth to help spot problems before they arise. Recurring revenue reports reflect customer payments that come in multiple instalments, letting you accurately project revenue.

Email integration

Pipedrive has email integration features included on all plans. With Zoho, this feature is only available on higher plans, not with their Standard or Free plan. Pipedrive also offers two-way synchronization, so you can both send and receive emails. Zoho only supports one-way sync so you’ll have to continuously switch from CRM to your email inbox.

Pipedrive looking like a better Zoho alternative?

Pipedrive rated best CRM for product innovation and user satisfaction

Pipedrive comes top in leading industry comparisons.

SoftwareReviews, a division of Info-Tech Research Group, named Pipedrive as an industry leader in its 2021 Customer Relationship Management (CRM) Data Quadrant and Emotional Footprint Awards.

The highly detailed report uses review benchmark data from CRM software users.

Download the report

Pipedrive vs. Zoho CRM: How users compare us

Ease of use, ease of setup and quality of support are key areas to consider when comparing any CRM. Users score Pipedrive higher than Zoho CRM across these categories and more on both Capterra and G2Crowd review sites.

Zoho CRM
Capterra reviews

Ease of use

4.6 stars

4.1 stars

Customer Support

4.4 stars

4 stars

Value for Money

4.4 stars

4.3 stars

Features and functionality

4.3 stars

4.2 stars


4.5 stars

4.2 stars

© 2020 Capterra. All rights reserved.

Zoho CRM

Ease of use



Ease of setup



Ease of admin



Quality of support



Ease of doing business with



Product direction (% positive)



© 2020 G2, Inc. All rights reserved.

Customize and integrate

A fully customizable CRM with open API and 400+ integrations

More selling, less admin

Save more time with a feature-rich CRM and smooth user interface designed by salespeople for selling

Create custom product catalogs

Create your own custom catalog of products your business sells, assign ownership and link them to deals in your pipeline

Leads inbox

Don't let static deals skew your conversion data. Leads inbox lets you store leads until they're ready for your pipeline.

Full email sync

Pipedrive can sync with Gmail, Outlook, Exchange, Yahoo, iCloud and even custom IMAP email addresses

Apps and integrations

Supercharge your CRM and boost your sales with over 400+ apps and integrations

Keep your data safe

Set up alerts, monitor security rules and keep your data safe with 2FA and single sign-on

Activity management

Track calls, emails and tasks in your pipelines and take action on rotting deals and hot leads

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How our customers grow their business with Pipedrive

Business development consultancy Gray Matters helps creative and marketing agencies win new business and realign their brand positioning.

“It was the fact that it was customizable. That is my favorite feature within the CRM system. It’s that ability to tag somebody, a prospect or a client in seconds.”
- Adam Graham, founder

Pipedrive vs. Zoho CRM FAQs

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