Data Management

As you scale, data management and security become much more important. We want to help you develop the accurate forecasting, real-time tracking and insightful reporting you need to make informed decisions on the future direction of your business.

data protection rules regulations
B2B Data Protection Rules and Regulations 2020
Megan Bennett, Cognism’s Compliance Officer, guides you through the key regulations in B2B data compliance and what rules could be put in place in the near future.
sales data
Sales Data: How to Analyze Sales Data and a Sample Excel Spreadsheet
In sales, many tasks are now managed through centralized cloud software, including CRMs, email marketing platforms and integration tools, making sales data readily available. In this article, we reveal how you can use data-driven sales to achieve your company’s specific goals and needs
Recurring Revenue
Recurring Revenue: How to Set Up a New Payment Model
If you’re looking to add a recurring revenue model to your business and want to sell it successfully, our guide can help. We cover everything you need to know about types of recurring revenue, its pros and cons, deciding if it’s right for you, and implementing it.
The Simple Way to Turn Your Reporting Data Into Actionable Results
The Simple Way to Turn Your Reporting Data Into Actionable Results
Data without insight is useless. We want to give you the practical advice you need to turn your sales reporting data into actionable results.
Sales metrics
Sales Metrics: What Are the Most Important Measurements and Why?
Every good salesperson knows that, although selling is about more than just metrics, the right data, used in the right way, always has a positive effect on performance and results. We asked some experts what sales metrics they think are the most important in the industry.
How Workflows and Fresh Data can Encourage Correct CRM Usage
How Workflows and Fresh Data can Encourage Correct CRM Usage
Clean up the customer and organization data in your CRM to create workflows, improve your sales processes and find more leads. You can find leads in the most unlikely places, including automatic email responses you receive. Find out how.
Four Ways to Turn Your CRM Data Into Better Business Decisions
Four Ways to Turn Your CRM Data Into Better Business Decisions
Data analysis might not be your sales team’s responsibility, but with the right tools you could find new ways to boost your sales performance.
Sales Dashboard
Sales Dashboard: How to Monitor Team Performance [+7 Free Excel Templates]
Learn how to motivate and lead your reps using these sales dashboard principles. Download our 7 free templates today.
Series Launch: How to Track, Forecast, Measure and Optimize Your Sales Performance
Series Launch: How to Track, Forecast, Measure and Optimize Your Sales Performance
Want to scale revenue growth? You need a repeatable process to optimize before you can scale and sustain success. This 8-chapter series will help you understand how to track, forecast, measure and optimize your sales performance and build that lasting long-term success.