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Scale Up

Exponential growth doesn’t just happen. Want to scale up fast? You need to prepare for a challenging ride. We want to help you navigate the journey and learn how to build your team, your processes and your strategy for lasting success.

DATA MANAGEMENT

How to calculate incremental sales and what it means for your business

Marketing is all about supporting and improving sales outcomes. By measuring incremental sales, marketing teams, sales managers and business owners can better understand the success of their promotional activity and direct future investment accordingly.

How to calculate incremental sales and what it means for your business

DATA MANAGEMENT

How to calculate sales volume variance and why it’s important

How can you calculate sales volume variance and what does it mean to your business? In this guide we explain what factors can impact sales volume variance and the formulae you need to measure it.

DATA MANAGEMENT

A Guide to Email Marketing Regulations: Consent and GDPR

If you’re an email marketer, you need to get verifiable consent from your email users. In the EU (or marketing to the EU), you need to follow GDPR. Read our guide to make sure you know the rules and regulations.

DATA MANAGEMENT

Recurring Revenue: How to Set Up a New Payment Model

If you’re looking to add a recurring revenue model to your business and want to sell it successfully, our guide can help. We cover everything you need to know about types of recurring revenue, its pros and cons, deciding if it’s right for you, and implementing it.

DATA MANAGEMENT

How to Calculate Your Return on Sales Ratio: Formula, Definition and More

Calculating your return on sales ratio will help you gauge the overall health of your business and show how much of your revenue is actual profit versus operating costs. Check out our guide to creating an accurate return on sales formula.

DATA MANAGEMENT

ACV (Annual Contract Value) vs. ARR (Annual Recurring Revenue): A Guide for SaaS Companies

If yours is an enterprise-level SaaS company, or you deal predominantly in annual subscriptions as a sales or marketing professional, ACV and ARR are two terms you should know. Find out what they measure and how you can use them to manage growth and performance.

Scale Up: Must-read

Sales Territory Management: How to Break into a New Territory and the Software You Need

How Big Dog Solar Grew Revenue by 40% with the Help of Pipedrive Professional

B2C vs. B2B Sales Jobs: What Are the Key Differences?

How JuiceBar Cut its Sales Cycle by 40 Days with Pipedrive Advanced

DATA MANAGEMENT

What’s the Difference Between Gross Sales vs. Net Sales?

Understanding both net sales and gross sales helps set realistic goals for your sales team. Learn how to calculate net sales vs. gross sales in this guide.

DATA MANAGEMENT

B2B Data Protection Rules and Regulations 2021

Megan Bennett, Cognism’s Compliance Officer, guides you through the key regulations in B2B data compliance and what rules could be put in place in the near future.

DATA MANAGEMENT

Sales Data: How to Analyze Sales Data and a Sample Excel Spreadsheet

In sales, many tasks are now managed through centralized cloud software, including CRMs, email marketing platforms and integration tools, making sales data readily available. In this article, we reveal how you can use data-driven sales to achieve your company’s specific goals and needs

DATA MANAGEMENT

Sales Reporting: How the Right Reports Will Help You Close More Deals

Keeping track of sales activities and numbers can be daunting the bigger your company gets. A good system of sales reporting will make it a breeze.

DATA MANAGEMENT

The Simple Way to Turn Your Reporting Data Into Actionable Results

Data without insight is useless. We want to give you the practical advice you need to turn your sales reporting data into actionable results.

DATA MANAGEMENT

Sales Metrics Definition: What Are the Most Important Measurements and Why?

We asked some experts to define the sales metrics that are most important to them. See sales metrics definitions these industry leaders use on their sales teams.

DATA MANAGEMENT

How Workflows and Fresh Data can Encourage Correct CRM Usage

Clean up the customer and organization data in your CRM to create workflows, improve your sales processes and find more leads. You can find leads in the most unlikely places, including automatic email responses you receive. Find out how.

DATA MANAGEMENT

Four Ways to Turn Your CRM Data Into Better Business Decisions

Data analysis might not be your sales team’s responsibility, but with the right tools you could find new ways to boost your sales performance.

DATA MANAGEMENT

Sales Dashboard: How to Monitor Team Performance (+7 Free Excel Templates)

Learn how to motivate and lead your reps using these sales dashboard principles. Download our 7 free templates today.

Scale Up

How to calculate incremental sales and what it means for your business

Recommended

How to calculate incremental sales and what it means for your business

How to calculate sales volume variance and why it’s important

A Guide to Email Marketing Regulations: Consent and GDPR

Recurring Revenue: How to Set Up a New Payment Model

How to Calculate Your Return on Sales Ratio: Formula, Definition and More

ACV (Annual Contract Value) vs. ARR (Annual Recurring Revenue): A Guide for SaaS Companies

Scale Up: Must-read

Scale Up: Must-read

What’s the Difference Between Gross Sales vs. Net Sales?

B2B Data Protection Rules and Regulations 2021

Sales Data: How to Analyze Sales Data and a Sample Excel Spreadsheet

Sales Reporting: How the Right Reports Will Help You Close More Deals

The Simple Way to Turn Your Reporting Data Into Actionable Results

Sales Metrics Definition: What Are the Most Important Measurements and Why?

How Workflows and Fresh Data can Encourage Correct CRM Usage

Four Ways to Turn Your CRM Data Into Better Business Decisions

Sales Dashboard: How to Monitor Team Performance (+7 Free Excel Templates)

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